Is there a way to A/B split test pages?

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Rebel Studio
 
 
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Is there a way to A/B split test pages?

Post by Rebel Studio » Sat Jun 30, 2018 3:12 pm

I'm really hoping there is a way to achieve that.

I'm more involved with Marketing than design these days but WB12 is great for building landing pages but is there a script/method that I can split-test a page?

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Pablo
 
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Re: Is there a way to A/B split test pages?

Post by Pablo » Sat Jun 30, 2018 3:46 pm

What is 'split-test'?
Is this this standard HTML feature?

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Re: Is there a way to A/B split test pages?

Post by Rebel Studio » Sat Jun 30, 2018 3:59 pm

Split-test means it's loads 2(or more) versions.

So lets say I got 2 landing pages that it will show about 50/50 of the times to user. So user 1 sees page A but user 2 will see page B

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Re: Is there a way to A/B split test pages?

Post by Pablo » Sat Jun 30, 2018 4:49 pm

I'm sorry, I do not think that is possible with standard HTML.

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Re: Is there a way to A/B split test pages?

Post by WWBman » Sat Jun 30, 2018 5:40 pm

Rebel Studio wrote:
Sat Jun 30, 2018 3:59 pm
... So lets say I got 2 landing pages that it will show about 50/50 of the times to user. So user 1 sees page A but user 2 will see page B
Out of curiosity, what criteria determines what user 1 sees and what user 2 sees?

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Re: Is there a way to A/B split test pages?

Post by Rebel Studio » Sat Jun 30, 2018 6:34 pm

I got a plugin for WP and there is also software that let's you A/B test static page only prizes at $279 a month and that isn't even the full option pack but it is determined on percentages.

So 50%/50% means it rotates a page every 1 user, 25%/25%/25%/25% every four.

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Re: Is there a way to A/B split test pages?

Post by Pablo » Sat Jun 30, 2018 8:38 pm

I'm sorry, I am not familiar with this functionality, it has not been requested (or even mentioned) before.
I think this is a very specific feature that is only useful for a very limited group of users, that is probably why it is so expensive.

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Re: Is there a way to A/B split test pages?

Post by ConsciouSince2017 » Wed Jul 04, 2018 2:37 pm

Split testing is when an online marketer/saleperson wants to know if there is something they can change on their website to influence visitors to buy more often. For example, changing the headline text, the layout of the site, or even the color theme can increase sales. Affiliate marketers split test all the time, so this topic is not really relevant to this forum, but there is slight overlap because special software is what keeps track of the 'split test'.

For split testing of landing pages, you can try what are called "link tracking" programs such as LinkTrackr, Optimizely, LeadPages and others. All of these have a monthly cost because they perform a service for you (SaaS). Split testing a site page is more about tracking links and recording traffic metrics, not so much about website design, which is what WWB specializes in.

Good luck.

P.S. If WWB could have this feature, it would be AMAZING!

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